Independent Digital Outdoor Advertising Consultancy

Digital Outdoor Advertising,
made simple.

We help businesses plan, buy and optimise Digital Outdoor Advertising with independent advice, smarter technology and measurable results.

27,362+ screens30 venue types9 sectors covered
Premium roadside digital billboard glowing against a deep twilight sky, with light trails from passing traffic, DOOHable's signature visual identity
27,362+ live screens
Why Digital Outdoor Advertising

Digital Out-of-Home has evolved.

Modern digital screens are no longer static roadside advertising. They can be targeted by audience, scheduled by time and location, and measured with the same rigour as digital marketing channels.

Audience Targeting

Reach the right people in the right locations, not just high-traffic roads.

Dynamic Scheduling

Show different creative by time of day, weather or audience behaviour.

Full Flexibility

Adjust campaigns in real time as performance data comes in.

Measurable Performance

Track delivery, reach and impact with clear, transparent reporting.

Why DOOHable

You don't need to become an expert in Digital Outdoor Advertising. That's our job.

We're independent — not tied to any single media owner or network. Every recommendation is based on what performs best for your audience, not what earns the highest commission.

Independent

No allegiance to any media owner, so you get honest, unbiased advice.

Transparent

Clear pricing, clear reporting and no hidden mark-ups.

Technology-led

Smarter planning and buying, powered by data rather than guesswork.

Who We Help

Built for advertisers. Useful for the wider industry.

Media Owners

Independent consultancy for media owners looking to modernise inventory, improve yield and adopt programmatic buying.

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Property Owners

Turn under-used property assets into new advertising revenue with expert commercialisation advice.

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How It Works

A simple, three-step process.

1

Discover

We learn about your brand, audience and campaign goals.

2

Plan

We build a data-led media plan across the right screens, formats and locations.

3

Optimise

We monitor performance in real time and continuously improve results.

ML
Mass Lambresa
Founder, DOOHable
Former Digital Media Owner
Meet the Founder

Built by someone who's been on the other side.

Mass Lambresa founded DOOHable after building, operating and selling a digital media owner business. That experience showed him how media owners think, price and sell inventory — giving him a rare, independent perspective most consultancies don't have.

DOOHable exists to bring that same insider knowledge to advertisers, without the conflicts of interest that come from owning screens.

FAQs

Common questions from advertisers.

How much budget do I need to get started?

Campaigns can start from a modest test budget through to national scale. We'll recommend the right level for your goals, not push you toward a minimum spend.

How long does it take to launch a campaign?

Most campaigns can be planned and launched within a few weeks, depending on screen availability and creative readiness.

Can I target a specific audience or location?

Yes. Digital Outdoor Advertising is highly targetable by location, time of day, audience profile and even real-time triggers like weather or events.

How do I know if my campaign is working?

Every campaign includes clear reporting on delivery, reach and performance, so you always know what's working.

Which parts of the UK do you cover?

We work across the full UK screen network — more than 27,000 screens spanning transit, retail, roadside and residential locations.

Ready to make your advertising work harder?

Book a free consultation and see how independent, data-led Digital Outdoor Advertising can work for your brand.

Book a Free Consultation